As I opened my email account this morning I came across a pitch from a guy that wanted me to take a look on some handboook his company had published. Rarely I cover the stuff people send to me over email (else that is all I would end up doing here, since I get some 3 or 4 every day…) but the title of this one got me curious: The Handbook of Online China.

I went to check it out and it revealed itself to be a slide presentation with many useful and fact-dense images and tables. If you don’t know, China is already the country with the largest number of Internet users, and by far the country with the highest number of mobile phone users. This means one thing: we should all pay attention to what is happening over there.

For instance, did you know that Chinese people are much more likely to write a blog than Americans? Or that in Japan people use RSS feeds far more than in Western countries?


This presentation is sure to give you some basic facts about the online trends in China. Take five minutes to check it out, and perhaps bookmark for future use.

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The Trends of Online China